The 2010 Edition for The Big CD of Health Statistics has just been released.  Following the success of the 2009 edition, the new CD has added even more new statistics while updating the annual stats.  This is the most comprehensive collection of health stats including demographics, utilization, he...

Social media makes it easier than ever for people to share. To have conversations and express their opinions, needs, ideas, complaints. And they’re doing it with millions of blogs, tweets, videos, and comments. But as a business, how do you pinpoint all the conversations happening about your brand...

Forrester’s latest forecast of interactive marketing spend is forecasted to reach nearly $55 billion by 2014. This includes social media, mobile media, email marketing, search marketing and display marketing. Over the next five years, social media is projected to grow at a 34% compound annual...

What patient age group are you looking to target online?  If you want high utilizers of health services, you may have said 45-54 years of age.  Do you know where to find these people online?  Yes, they are the most frequent age group of users on Twitter! There will be over 12 million Twitter user...