Greg Group Publishing shows the health industry how to add social media marketing to their marketing mix.  The time is now for the health care reform of traditional marketing to the patient empowered social networking.  Social Media in Health shows you how to create a social media strategy that ge...

Mayo Clinic has just announced their new culture blog called Sharing Mayo Clinic that provides an online site for patients and employees to share their stories about what makes Mayo unique.  The new blog follows other Mayo efforts in social media.  Mayo has it’s YouTube channel, Facebook pa...

Anyone working in public relations is well aware of the use of a press release to communicate with the media.  It goes like this - you send a press release to the media in hopes of getting a story published in their publication.  Then, the public will see your story and beat a path to your door! I...